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The Nielsen Content & Strategic Insights team is seeking a Product & Strategic Insights lead. This role will be the primary subject matter expert on advertising metrics within the team, tasked with translating complex product data—specifically Nielsen One (N1) Ads & Outcomes and Ad Intel —into actionable narratives that empower our sales teams, marketing goals and client needs. This role also serves as the central insights hub for Nielsen’s top-tier strategic accounts. You will act as the bridge between our complex product capabilities and our clients' specific business objectives, providing dedicated, high-touch support that drives product adoption and incremental revenue.
Key Responsibilities
Product Expertise: Serve as the team’s go-to expert on advertising metrics and effectiveness. You will leverage deep knowledge of Nielsen One (N1) Ads & Outcomes, Ad Intel and NPower to provide customized product expertise, proof-points and case studies.
Custom Content Creation: Develop high-impact, personalized materials for growth target account meetings, including bespoke pitch decks, quick-hit insights, and deep-dive analyses tailored to unique client business objectives.
Intake & Prioritization Management: Oversee the request intake process for strategic accounts. You will prioritize incoming projects based on revenue impact and capacity, ensuring the Insights Lab remains agile and effective.
Outcome-Led Storytelling: Partner with Product Marketing and sales teams to translate complex data into simple, differentiated narratives. Your goal is to move beyond feature-led storytelling to clearly articulate the business impact of Nielsen solutions.
10+ Years of Experience in research, insights, data analytics or measurement at a media company, streamer, brand, agency or advertiser; focus on storytelling with data.
Subject Matter Expertise: Proven expertise in advertising metrics and measurement, with fluency in Nielsen One (N1) Ads & Outcomes and Ad Intel, as well as NPower.
Strategic Client Support: Experience in a client-facing or sales-support role. You understand the nuances of high-touch service and how to support strategic accounts effectively.
Analytical Rigor: Ability to synthesize complex quantitative data into clear, compelling stories. You are comfortable producing both quick-turnaround data points and comprehensive deep-dive analyses.
Operational Excellence: Strong organizational skills with the ability to manage competing priorities. You are comfortable with an intake-heavy, fast-paced environment and can build systems to manage capacity.
Collaboration: A natural relationship builder who can work seamlessly across cross-functional teams (Sales, Product, Marketing) to ensure alignment and consistent, high-quality output.
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Enabling your best to power a better media future.
Holistic Rewards: We are committed to an inclusive benefits package that supports our employees and their families. This includes comprehensive health and wellness plans, a 401(k) with a Nielsen company match, and a generous paid time off policy. Depending on the role, additional benefits may include a company-provided vehicle and/or discretionary incentive/bonus eligibility.
Compensation Transparency: The posted base salary range is a reasonable estimate that may be adjusted based on the final work location of the selected employee. Individual pay within the range is determined by factors such as experience, training, geography, certifications, and business needs. Beyond base salary, this role may be eligible for bonuses, equity, or other incentives .
Nielsen makes hiring decisions without regard to disability status, protected veteran status, or membership in any other protected class.
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