Senior Product Manager

Vector Solutions is the leader in providing industry-focused SaaS solutions that connect content and technology. Vector’s unique product set aims at training and learning management, continuing education (CE), compliance, workforce scheduling, safety management, and more.Our mission is to empower everyday heroes in the public, educational and commercial sectors to make safer, smarter, and better decisions.Vector Solutions is seeking a Senior Product Manager to guide cross functional teams that are charged with product line contributions. This extends from increasing the profitability of existing products to developing new products. The Senior Product Manager will identify, prioritize, document, elaborate and guide the effort required to create product, documentation, collateral, and demonstrations. The Senior Product Manager serves as subject matter expert in all things related to the use of the product, its place in the market, the competitive landscape and product positioning.What You’ll Do:Perform competitor, customer, and market analysis to identify customer needs, trends market gaps, and new product opportunities.Develop product positioning, pricing, channel, and marketing strategies.Recommend product and website enhancements to improve user experience.Track performance of products to assess success and communicate delivery against metrics.Define and document product requirements and roadmaps for execution and sales.Collaborate with cross-functional teams for every stage of product development.Provide content to create marketing materials such as product slicks/profiles, webinars, presentations, demos, white papers, and product updates.Coordinate product launch activities including working closely with cross-departmental teams.Work with the development team to plan, specify and deliver product development projects.Prioritize the implementation of new features and set specific timelines.Test new product features before release, provide feedback and prioritize issues.Identify and prioritize new areas for content development.Create support and training documents for internal and external users.Prepare and conduct sales training.Manage product line life cycle from strategic planning to tactical initiatives and specifies the market requirements in relation to the business’s product.Ensure product line revenue achievements consistently meet plan.Create and conduct presentations for executive leadership team to measure product and business plan achievements.Act as subject matter expert capable of working across technical and non-technical teams to establish the value and importance for strategic eCommerce initiatives.Create reports to analyze sales data and trends to make product and business decisions.